Thursday, July 31, 2008

Animoto: Video Marketing Tool That's Edgy, Fun, and Easy to Use

Here is a Press Release available on the new Animoto slide/video creation site animoto.com. I can already see the value in a resource like this. It took me all of ten minutes to create my first test video. Be on the look out for more videos. I will also post a few vids here, my test was just some photos I had on file so I'm not posting it, but wanted to go ahead and get the word out about this awesome site.

Animoto allows you to upload photos and your own music or music from their library. The music is offered by artists that allow to have their music publicly played without royalty fees. Then there is a cadre of features as far as what to do with this video. For example, uploading it to Youtube, Facebook, Myspace, your website or blog, etc.

I highly recommend this site to anyone looking to enhance their video making skills and especially for internet marketers. I still recommend simple videos that reveal who you are, but this is just another complement to your arsenal of tools to market online.

Animoto Press Kit Material:
With all that's possible with TV & film these days, how is it that we are still in the "next slide please" stone age of image presentation? This question prompted the guys at Animoto Productions, a bunch of TV/film producers and techies, to lock themselves in a room and nerd-out. Their mission? To make the type of stuff they did while producing shows at MTV, Comedy Central & ABC available to everyone.

Their first release, Animoto, does just that. Animoto users simply choose which images they'd like to display and a song. Animoto then produces a fully customized & unique video to them. Produced in a widescreen format, the result is a video that has the visual energy of a music video and the emotional impact of a movie trailer. Welcome to the end of slideshows. Best of all, no two videos are ever the same. Ever.

Even videos generated with an identical set of images and music selection will each have an entirely distinct set of motion design. Sharing them is easy too, as they can be emailed, downloaded, and embedded on websites including social network sites like Facebook and MySpace. The heart of Animoto is its newly developed patent-pending Cinematic A.I. technology that thinks like an actual director and editor. The technology takes into account every nuance of a song - the genre, song structure, energy, rhythm, instrumentation, and vocals.

Whether it's punk, pop, hip-hop or a classical Mozart piece, every Animoto video is totally customized. Animoto is inspired by the digital camera revolution where taking dozens, even hundreds of pictures at a time gives people the ability to think more like a video producer capturing an entire experience, not just individual moments. As users are discovering the limits of traditional photo services, the guys at Animoto are innovating new ways for people to share their stories and express themselves through media.

Animoto is also dedicated to supporting new artists and music. So while users can upload their own music, the guys at Animoto also proudly feature a regularly updated selection of fresh music that they truly dig. No stock music, no cover bands and no elevator music. Animoto's front end is built on the open source web framework Ruby on Rails, facilitating rapid "Web 2.0" (Ajax, etc) application development.

Animoto has partnered with Amazon to leverage multiple offerings in their Web Services (AWS) platform which, in conjunction with Animoto's own render farm, constitutes the Animoto web infrastructure. Based in New York City with an office in San Francisco, the founders of Animoto have worked in the entertainment industry, studied music in London, and played in indie rock bands. They share a passion for helping people better share their stories and express themselves through online media by innovating technologies in the field of video production.
End of Press Release

Wednesday, July 16, 2008

Flip Mino: Press Release

Below is a press release provided by Pure Digital Technologies of the new Flip Mino. Be on the lookout for my review of this exciting and useful new product. In the meantime please subscribe to my blog and visit my Youtube channel and subscibe to it as well.


Pure Digital Technologies introduces Flip Video Mino, the company’s latest innovation in its popular, critically-acclaimed Flip Video family of camcorders. Weighing in at just over three ounces, the remarkably slim yet powerful Flip Video Mino raises the bar for high-quality, portable, and easy-to-use video. Smaller than most cell phones, Mino fits neatly into a jeans pocket to capture life’s stories whenever and wherever they happen – at a party, a concert, the beach, even on a bike ride. The $179.99 (MSRP) Mino also features Flip Video’s built-in software that allows consumers to simply plug the camcorder’s signature flip-out USB arm into any computer for immediate editing and sharing. For the first time, the Flip Video software enables users to upload video directly to MySpace as well as to YouTube and AOL Video, making it even easier to share video.“Flip Video Mino delivers the perfect combination of high-quality video, sleek design, and ease of use,” said Jonathan Kaplan, CEO of Pure Digital Technologies. “For the millions who share their lives online every day, it’s more than a camcorder – it’s a fun tool for communicating and creatively expressing themselves.”With 2GB of on-board flash memory, Mino allows consumers to capture up to 60 minutes of high-quality video using the camcorder’s intuitive new touch-sensitive buttons to record, play, fast forward, rewind, pause and delete. Users can instantly play back video on the camcorder’s 1.5-inch anti-glare LCD display. Mino uses an internal, rechargeable lithium-ion battery that conveniently recharges whenever the camcorder’s USB arm is connected to a computer and provides more than four hours of recording time on a single charge. Using Mino’s built-in software, consumers are able to edit and share videos instantly from a PC or Mac. In addition to quickly posting videos on sharing and social networking sites, they can email videos and video greeting cards; create custom movies with their own music; capture still photos from video; save and organize videos on the computer; and, for the first time, seamlessly order and send DVDs anywhere in the world. “Video is a major part of the MySpace experience and the Mino’s portable design means MySpace users can capture their life as it happens,” said Josh Brooks, vice president of marketing for MySpace. “We are excited to partner with Flip Video to make it easier than ever for MySpace users to directly upload and share content on MySpaceTV.”
Flip Video Mino Features
Weight: 3.3 oz.
One-touch recording with 2x digital zoom
Touch-sensitive buttons for instant recording, playback, fast forward, rewind, pause and delete
Built-in software compatible with PC or Mac:
Instant upload to MySpace, YouTube, and AOL Video
One-click emailing of videos and video greeting cards
Custom editing of movie mixes, with the option to set them to your own music
Capture of still photos from video
Order DVDs online and have them shipped anywhere in the world
TV connection for instant viewing (cable included)
Tripod mount
Available accessories (sold separately): AC power adapter, tripod, action mount, and pouch
At retailers nationwide including: Amazon.com, Bestbuy.com, Circuit City, Sears, Walmart.com, and TheFlip.com
Available in black or white; suggested retail price: $179.99.
End of Press Release.

Broadfoot will test and review the Flip Mino. The review will appear on this blog as well as on Youtube.

Sunday, July 6, 2008

Top 10 Ways to Save Money For Your Home Based Business Investment

1. Sell stuff on eBay : Although this may seem obvious, following through and parting with that old watch or collectible can bring you a quick profit.

2. Have a Yard Sale : It takes work, but when it's all over, you've got extra money and less junk.

3. Pawn Valuables : Everyone has something of value they never use.

4. Borrow from a friend or family member : Not the prefered method, but if you set up a payback schedule and present your idea, this is a way many empires are started.

5. Get a Business Partner : This not only combines financial resources but you now have two different skillsets to draw from.

6. Approach an Investor : Present a formal Business Plan to an investor and work out a formal loan repayment aggreement.

7. Get a Bank Loan : Like investors, banks invest in entrepreneurial enterprises when they are presented professionally (seek out a cosigner if needed).

8. Government Grants : Depending on the nature of your proposed business, there may be free money or low interest loans available. Try grants.gov or govbenefits.gov

9. Save : This often takes a while but with concerted effort and sacrifice you may have your money sooner by stashing away an extra 10% than just wishing you had the money.

10. Use Your Credit Card : Don't go overboard with this but a well spent couple of thousand bucks can make the difference between having a profitable online business or not.